Marketing, sure – but of what kind?
If there is anything that the diamond industry is famous for, it is its marketing. Turning a rare and out-of-reach product into an attainable household desire was a brilliant success
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Weekly Diamond Market Report 17/10/02
Diamond market overview The wholesale market is heading into a quiet period, due to the Jewish holiday holidays this coming week and India’s Diwali holiday later this month.
Hepburn’s ‘Breakfast at Tiffany’s’ script sold at auction
Wearing a black dress and a pearl necklace, Holly Golightly strolls up to the windows of renowned retailer Tiffany & Co. on Fifth Avenue in the iconic opening of “Breakfast at Tiffany’s.”
ALROSA President meets with representatives of US diamond industry
ALROSA President Sergey Ivanov has held a meeting with US diamond industry representatives: Ronald VanderLinden, President of the US Jewelry Council, and Reuven Kaufman, President of Diamond Dealers Club of New York.
Diamond Empowerment Fund contributes $130,000 to Graca Machel trust
The Diamond Empowerment Fund has announced a $130,000 grant to the Graça Machel Trust, the pan-African women’s and children’s rights organization
Tiffany & Co., a cleverly orchestrated communication campaign
What’s new at Tiffany & Co.? “Plenty of things,” you will tell me!
Jewelry overtakes cars as investment prospect
Jewelry has zoomed ahead of cars in Knight Frank’s Luxury Investment Index, as appetite for modern pieces has accelerated.
Graff pays $53M for 1,109-carat rough diamond
Almost exactly two years after its discovery, Lucara Diamond Corp. has found a buyer for the “Lesedi La Rona,” the 1,109-carat rough diamond unearthed at its mine in Botswana.
CIBJO european jewellery Guild established
– To represent common interests of all european jewelry players.
Tiffany & Co. names new chairman of the board
Tiffany & Co. announced Thursday that the company’s board of directors has elected a new chairman, current board member Roger Farah, effective Oct. 2.
De Beers partners with UN to empower women
The De Beers Group has announced a three-year partnership with UN Women to accelerate the advancement of women in its organization, in its diamond producing countries and in its marketing.
Nearly 28-carat pink diamond found in Russia
Alrosa reported this week that subsidiary Almazy Anabara has recovered what is by far the largest pink diamond in company history.