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esperluette

To new beginnings

It’s a time of new beginnings, full of promise, and don’t let the nearing Fall fool you for a minute. The shortening days, cooler weather and occasional rains carry a fresh promise more often associated with Spring. The ending of summer is taking with it the harsh heat and oppressive humidity of financial pressures; business […]

If you can’t beat them, try again with their weapons

Many diamond jewelry retailers suffered from low traffic, stunted sales and reduced turnover this summer. With all that time on their hands, hopefully they took the opportunity to think in earnest about the upcoming holiday season and how to prepare for it. Since all these retailers are hoping for the same thing – good consumer […]

Advertising diamonds

Sanjay Kothari is on a mission. As vice chairman of the Gem & Jewellery Export Promotion Council (GJEPC), he took every opportunity at the recent India International Jewellery Show (IIJS) to stress the need for effective generic advertising in the diamond industry.

Is bigger better?

A friend of mine who operated three retail jewelry stores came to me a few years ago to see if I could help him put together a business plan for expansion of his business. He also asked if I could help him find some “growth capital.” As part of my due diligence prior to helping […]

Where are the women?

Political correctness aside, psychologists have long ago determined that men and women are different: they think differently and they act differently.  Men are highly focused single-taskers. Women are adept multi-taskers. Men and women also shop differently. They take distinctly different approaches to how they evaluate a product and how they buy it. 

India matters

The annual India International Jewellery Show (IIJS) has surprisingly set the tone for what followed in the global diamond market in the past two years by going against the grain of expectation.