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London – Aiming to create a sense of urgency and demand around buying diamond jewelry gifts for the holiday season, De Beers is introducing a marketing campaign that will use simple taglines and diamond jewelry imagery specifically targeted at men.
The Fancy Color Diamond Index (FCDI™) rose in the second quarter, driven mainly by the blue-diamond categories, according to the Fancy Color Research Foundation.
The Surat diamond sector is virtually closed today with workers instead attending a rally in Ahmedabad to demand better education and jobs for members of the Patidar (a caste found primarily in Gujarat) community.
I used to love bashing De Beers, and if you read through the archive of the many articles I have written in the past, you will see that I did so with fervor.
The mood of the midstream of the diamond industry is reaching new lows, as demonstrated by firsthand rough diamond buyers. The willingness to purchase, the overall outlook and the desire to manufacture are all at a low level.
Social media, particularly Facebook, has grown more important to U.S. retailers for engaging with and attracting new customers, according to the “State of Retailing Online 2015,” conducted by Shop.org, Forrester Research Inc. and Bizrate Insights.
Tiffany & Co.’s design director, Francesca Amfitheatrof, reinterpreted three signature collections for the fall 2015: Tiffany Victoria, Tiffany Bow and Tiffany Infinity.
Of course, you cannot believe everything you read in the papers, and what you see on television is just as likely to be based on myth as reality, which is why I probably shouldn’t recommend that people turn to the British TV series Mr. Selfridge for retailing tips…but I am going to anyway.
Hallmarking, long used in precious metals, is being promoted as a means to differentiate diamond production as plans for industry-wide chain of custody standards are on hold.
The closure of an Indian manufacturer and the large debts it left behind is probably the most important news of this week, followed by the trade show in Hong Kong.
HRD Antwerp has added a report to its website about its discovery of (near-) colorless lab-grown diamonds featuring octahedral and other “natural” shapes.
The Kering Group appointed Hélène Poulit-Duquesne as the CEO of Boucheron, with an effective date of September 28. She will report to Albert Bensoussan, the CEO of Kering’s luxury, watches and jewelry division.