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3 observations about Black Friday weekend

New York – While Black Friday weekend sales figures don’t tell the whole story of the holiday season, the data culled from a three-day span of shopping does lend some insight into when, where and how consumers are spending their money.

Richemont creates post for celebrity placements

New York – Luxury goods conglomerate Richemont now has a “director of entertainment”–an individual whose job it is to advise its brands on how to get their products on TV, in the movies and on the red carpet and to help them sign on celebrities as brand ambassadors.

DPA appoints creative agency as work begins on promoting diamonds

The Diamond Producers Association (DPA), the organization set up by ALROSA, De Beers, Rio Tinto, Dominion Diamond Corporation, Lucara Diamond Corporation, Petra Diamonds Ltd, and Gem Diamonds Ltd. to support the development of the diamond sector, has appointed creative agency Mother New York as its global strategic marketing partner.