Cartier gives Net-A-Porter first crack at new watch line

Rob Bates

Cartier is selling its new Panthère collection over e-tailer Net-A-Porter before it even comes to its own stores and retailers.

This linkup marks the first time Cartier has partnered with an e-tailer, a statement said.

Cartier is owned by Richemont, which owns 50 percent of Yoox Net-A-Porter.

The pop-up shop selling the Panthère de Cartier watch line will run on Net-A-Porter from May 2 to May 31.
After that, it will come to Cartier’s own boutiques and dealers.

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Source JCK Online