Alrosa garnered $1.2 million at its colored diamond auction in Israel this month, noting good demand for rare pink stones.
The mining company sold all 262 polished diamonds that were on offer, including 15 rare pinks weighing 15.31 carats. Another nine colorless diamonds weighing 28.8 carats sold for $347,500, it reported last week.
The auction attracted 85 firms, including from the US, Belgium and China, while the majority were Israeli, said Pavel Vinikhin, director of Diamonds Alrosa, the company’s polished division.
“Fancy colored polished diamonds represented the main assortment of our November tender,” he explained. “Such pieces are always in great demand among our clients, especially the rare pink ones.”
While rough diamonds form the bulk of Alrosa’s revenue, the company has recently increased its marketing and branding of polished that it manufactures in-house.
Photo © Courtesy of ALROSA.