Corporate
Innovate or die: why the industry is lagging
In the heyday of “A Diamond Is Forever,” consumers responded strongly to slogans and instructive advertising. As social media has influenced a more interactive dialogue between businesses and their customers, that is no longer the case. Today, consumers respond to innovation. Read More
Our first priority is to better understand artisanal and small-scale mining – Elodie Daguzan Rubel & Ménasché
The Diamond Development Initiative (DDI), the organization dealing with the traditional diamond mining, recently announced the appointment of Élodie Daguzan as its first Goodwill Ambassador. Read More
